About
KEY aims to bring a new meaning of security and trust to people's most precious belongings, and intends to be the first affordable luxury safes brand to come to mind when people think of keeping their precious belongings safe. In addition, the team of experts at KEY are very well seasoned with different safes from various countries, and KEY offers the additional service of refurbishing antique safes. What sets KEY apart is the flexibility and capacity to provide customizable safes, almost in the same way that a client may furnish their homes. This gives the client endless possibilities for what can be brought to life.
BEHIND THE NAME:
A key has always been a symbol to represent freedom and the opportunity to “unlock” new doors and opportunities.
It is widely known that the key & lock mechanism was originally invented by ancient Greek sculptor Theodorus of Samos, and since then, it has held various meanings and connotations.
The oldest known key, a wooden pin-tumbler lock, dates back 2,700 years and was uncovered from Ancient Egypt.
This same civilization gave prominence to it, and in hieroglyphics, the key symbol, known as the “Ankh”, holds great significance: that of life itself.
Therefore, KEY emerged from an Egyptian family business with a strong heritage, one that respects the traditions of passing down heirlooms from one generation to the next.
This is especially true when it comes to protecting a family safe, or protecting a diamond jewelry retailer's safe: whoever gets the key assumes the biggest responsibility.
BACKGROUND:
As part of the Egypt Gold group, the leading diamond & gold conglomerate in Egypt, safes were an integral part to the business including diamond retail & wholesale partners, and were produced starting in 2017. Fast-forward seven years later, KEY was established as a subsidiary to IRAM Jewelry, providing global standard customizable and ready-made safes.
OUR WHY:
Sensing a gap in the luxury safes market, KEY launched with the aim to provide both ready-made luxury safes and bespoke commissions for both individuals and commercial businesses alike, and aspires to become the leading luxury safes brand in the middle east, with a focus on original craftsmanship and meticulous construction.
COMMITMENT:
Hailing from a heritage of experts in diamond and gold, KEY understands the utmost significance of safety and protecting the most precious belongings of businesses and individuals alike. KEY aims to highlight the significance of owning a safe, from the smallest and most portable size, to an entire integrated room. No matter your circumstances or lifestyles, you will surely find something of sentimental value to keep safe.